I am looking for an email marketing tool. MailChimp vs Active Campaign?

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MailChimp vs ActiveCampaign which one is better? I would like to send emails to my contacts that I will collect through opt-in forms in my WordPress site and then send those to one of the email marketing tools. I was wondering which one would be a better option in terms of pricing, features and reliability.

I have gone through the features of both and it seems like Mailchimp is more creative in terms of email designs and templates but it lacks the automation feature like ActiveCampaign. So, can anyone suggest me, which one would be a wise decision to choose and also if you can suggest any other email marketing or CRM tools than that would be helpful as well.

Thanks in advacned!

Reddy Answered question February 12, 2022
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Mailchimp and Activecampaigns are quite matured and experienced players in the email marketing world. To be honest, it is quite difficult to choose between the two as both of them has a lot of amazing features. We used Mailchimp for a while and then shifted to Activecampaigns for its great automation tool. But recently, we have found another tool called FluentCRM which allows email marketing at a very cheaper price compared to other email marketing software and the fact that it is hosted right onto a WordPress site makes it a game-changing tool.

EDITOR | WPOUTLINE Answered question August 23, 2021
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